Cultivating Excellence: A Total Quality Management Approach To Enhancing Student Talent In Chinese Language And Literature

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Ming Li, Ali Khatibi, Jacquline Tham S. M. Ferdous Azam

Abstract

ABSTRACT
This research explores the critical factors that contribute to the enhancement of student talent quality among undergraduates in Chinese Language and Literature in Southwest China, utilizing the framework of Total Quality Management (TQM). The study adopts a quantitative methodology, employing multiple regression analysis to examine the interrelations among university management practices, facilities, teacher effectiveness, and student personal characteristics in the context of talent development. The results indicate a moderate positive correlation (R = 0.405) between the identified independent variables and student talent quality, explaining 16.4% of the variance in talent cultivation. Although the findings are statistically significant (p = 0.049), the relatively low adjusted R² value of 0.079 suggests that unmeasured factors significantly influence talent quality outcomes. This study validates multiple hypotheses, affirming the importance of effective university management, high-quality educational facilities, and skilled teaching staff in nurturing student talent. Additionally, it highlights the role of personal attributes, such as motivation and learning ability, in fostering both academic success and personal development. These insights emphasize the need for universities to adopt an integrated and holistic approach to education that encompasses robust management practices, modern infrastructure, and comprehensive support for educators and students alike. Based on the findings, practical recommendations include optimizing administrative processes, enhancing access to contemporary learning resources, and investing in ongoing professional development for teaching staff. By illustrating the complex interplay of various factors within the higher education landscape, this study contributes to existing literature and advocates for the application of TQM principles in educational practices, ultimately aiming to improve student employability and success in an increasingly competitive job market. The findings provide actionable insights for educational policymakers and practitioners seeking to advance talent development strategies in higher education.

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