Sustainability And Innovation: Eco-Friendly Practices In Kerala’s Festivals

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Mrs. V. S. Anisha, Dr. O. Reegan

Abstract

Kerala, known for its rich cultural heritage, celebrates a myriad of festivals that are integral to its identity. However, these vibrant festivities often come with significant environmental costs, including pollution, waste generation, and resource depletion. In response to growing environmental concerns, Kerala has been pioneering eco-friendly practices within its festival culture. This paper explores the integration of sustainability and innovation in Kerala's festivals, examining how traditional celebrations are being transformed to reduce their ecological footprint. The key initiatives include the use of biodegradable and recyclable materials for decorations, energy-efficient and solar-powered lighting, eco-friendly fireworks, comprehensive waste management systems, and measures to conserve water and food resources. Through detailed case studies of major festivals such as Onam, and Vishu, the paper highlights successful implementations of these practices. Additionally, the roles of government policies and NGO interventions in promoting and supporting these sustainable efforts are discussed. Despite challenges such as cost implications, cultural resistance, and logistical complexities, the shift towards sustainable festivals presents significant opportunities for technological innovation, community collaboration, and environmental education. This paper concludes that Kerala's approach to integrating sustainability into its festivals not only mitigates environmental impact but also sets a precedent for eco-friendly celebrations globally, ensuring that cultural traditions are preserved in harmony with nature

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